Special Guest Expert - Dana Magnus

Special Guest Expert - Dana Magnus: Video automatically transcribed by Sonix

Special Guest Expert - Dana Magnus: this eJw1jstqg0AUht9lFl1ZJzEmViGUJpZiadKFEdKVHGZGHToXmUukDXn3joQu_8v5zn9FRCvHlGvdz8hQgV5QhLiyDhRhLaeoSJJ1kmerpwgRb52W3jJzDzbLTbpOIgSEaB8I_2aeLSLUcSZoq0DO0I4LFrjfE5jeouKKvBHBHpwbbYHxNE1xr3UvGIzcxkRLTA2_MHxJ8Hxq8ZKchn0Hi3Pa5HsFpBLjx7l8-83elTkN-ap9BuG2klEOD1Z7Q9iW6kkJDbQJryLkuBPzkkN1LHef5deuqavja10_lqDgAL3yNpZjGpqdNhJcqM7ydvsDzwZfww:1mJTHX:jQMNInWK5jGK5iH_CeMxmUkHEkU video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.

Speaker1:
So here's the big question. How are entrepreneurs like us? We've been hustling and struggling to make it to success who seem to make it one step forward,

Speaker2:
Only to fall two steps back.

Work dedicated. Determined. And drip. Finally, breakthrough. That is the question, and this podcast will give you the answers. My name is Bill. This. Body business.

Speaker2:
Hello, everyone, and welcome, welcome, welcome to the mind body business show. As usual, we have a phenomenal guest lined up for you tonight. Her name is Dana Magnus and she is coming on very, very soon. Before we bring this incredible young lady on the mind body business show, what is that all about? It is about what I call the three pillars of success. And how that came about is I spent about a decade or so of studying just successful people. I was very curious, like, what is make what makes this one individual more successful than, say, me? I mean, what is it? What are the qualities? Are they? You know, do they have an extra arm or an extra leg? Are they able to do more because they have some kind of gift? What is it about another person that makes them more successful than, say, yourself? And I found up to doing this, these studies over three years of working with mentors, you know, studying my own mentors, working with other individuals, working with speakers like those that go on seminars and working behind the scenes as a crew member, doing all kinds of wonderful things, reading books, you know, authors of books, what made them successful, you know, so some that I studied are no longer with us and weren't with us when I was studying. But I wanted to know what it was. And it was those three things, one being mind.

Speaker2:
You can probably guess it's part of the title of this very show, and that is to a person, each of these successful people had a very, very powerful. Yet more importantly, flexible mindset. And secondly, they also took care of themselves physically, literally with their bodies. They worked out or exercise on a regular basis, and they ate and drank healthy foods and then business. Business is very, very multifaceted. And what they had done to a person was they hadn't mastered the skill sets that are necessary for you to create and grow a thriving business. Skill sets like marketing, sales, team building, systematizing leadership. I could keep going for quite a while. But the thing is, here's the rub. To master any one thing can take and does take a very long time. I mean, to be an expert at anything. I guess the rough figure is 10000 hours that you spend doing it, then you can coin yourself as an expert. The good news is you don't have to do that with every single skill set that is necessary to grow and thrive. A successful business, in fact, if you were to concentrate on just one skill set. Just one and actually I mentioned that one skill set in that list I just rattled off, if you just mastered one, then you are going to be taking care of all the others by virtue of osmosis. And that is the skill set of leadership. Once you have mastered that skill set, now you can delegate those tasks to people who have mastered those skill sets that you bring in on your team.

Speaker2:
Now, you've got the shortcut to success when it comes to that. Otherwise, you'll spend a long, long time if you try to do everything on your own. And look, we all start out on our own. Most of us do anyway, as solo partners. And we are learning as we go. And just knowing this, knowing this and making this a target for you to achieve will get you there faster, that at some point you will start growing your team and bringing in those people that have skill sets that will help you. And that's what the mind body business show is all about. It's about entrepreneurs helping entrepreneurs by giving you value that Dana is going to bring you tonight and things that you can do to model her success. All you have to do is model. All you need to do is copy. That's all there is to it. You don't need to reinvent the wheel. So just sit, sit tight, get relaxed, get a beverage of your choice, get ready to interact with us, chat back and forth. And another wonderful trait I found of very successful people is that to a person, they were all very voracious readers, readers of books. And with that, I like to segway into a little segment I affectionately call bookmarks.

Speaker1:
Bookmarks for and to read bookmarks ready, steady, read bookmarks brought to you by reach your peak library dot com.

Speaker2:
There you see it, reach your peak library dot com. One quick word of advice, and that is take out a notepad and a pencil or paper pen and take notes or bring up a notepad on your computer if you're watching. And hopefully you are watching on a computer so you can interact with us and chat more easily. We love that. And what I wanted to impart upon you is take notes rather than succumbing to that urge to go click off and find, say, Richard Peak Library dot com and type it in. Instead of doing that, write it down and visit it after the show is over. Because here's the reason the magic happens in the room. And I would just hate for you to take your attention away at the very moment. Dana drops that golden nugget, that Smartbomb, that wisdom bomb, that bomb of knowledge, and you happen to miss it. And it could have changed your life forever because you were off clicking and looking at other things instead of just take the note. Look up and stay with us. All right. Enough of my soapbox. Reach a peak library. That is a site I had put together with you and mind. This is for you. This is not for me.

Speaker2:
And I'm not kidding. It's a collection of books that I personally read and vetted. These are only the books that had had a profound impact on me, either through business or my personal life or both. And they're in no particular order. There's a book after book in here, and they're just here for you to have a list that you can go to and know that at least one other person found great benefit from reading these books so that it lessens your search for the next great read. And so therefore, you just click on that just goes to Amazon close straits there. This is not for the purpose of making money of any of you have ever done an affiliate program with Amazon for books. You'll know what I'm talking about. It is not for making money. This is a gift. This is my gift to you. So I hope you to take that seriously and go just grab the first book that jumps off the page and start reading it and then go to the next one and then wash, rinse, repeat. That is that it is time for Brian to stop laughing. So much so we can bring on our special guest expert. She's coming on right now.

Speaker1:
It's time for the guest expert, spotlight savvy, skillful, professional, adept, trained, big league qualified.

Speaker2:
And there she is, ladies and gentlemen. Yes, it is the one the only Dana Magnes. Yes.

Speaker3:
What an introduction. Brian, thank you so much for having me on the show tonight. This is an honor. And I can't wait to dove in with you.

Speaker2:
This is going to be a blast. And you are such a wonderful person. It was great talking to you right before the show. Ladies and gentlemen, you're in for a treat because this young lady understands the meaning of integrity, of character, building a business the right way. And I'm just so blessed to have gotten to know you a little bit vain. And I can't wait to dove a little deeper and understand what makes you tick at your core and how you've achieved their success. Not just for me. This is for everyone who's watching, listening, so they can learn the specific traits and skills that are necessary to just model, like I said, in the opening. So before we go any further, though, and I want to introduce you formally because you deserve it. And that is I need to do a little housekeeping first and talk about some sponsors we have. One of those is over Dana's left shoulder to your right. If you're watching this slide, if you're listening on podcast, it is the big insider secrets dot com. And that is a company by a very dear friend of mine, Jason Narced, and they are sponsoring something that you can win. What is that? You can win if you stay to the end of the show. We'll show you exactly how to win.

Speaker2:
And you have to be watching live for this to happen. You can win a five night stay at a five star luxury resort, a vacation day. This is amazing. And this is all compliments of Jason asked and the big insider secrets. So you definitely want to stick around to the end, because I love giving these away. I love that Jason has enabled me to do this every single week. We do. This is phenomenal and it's fun. And then we have a couple more. And I promise it's it's going to be the Dana Show. Here we go. So if you're struggling with playing a live show together and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high quality show and to connect with great people like Dana Magnis and grow your business all at the same time, then head on over to carpet bomb marketing dot com part carpet bomb marketing, saturate the marketplace with your message. And then one of the key components that is contained in the carpet bomb marketing system is one that you'll learn how to absolutely master. It's the very service we're using to stream our live shows right here, right now on the mind body business show. And over the course, of gosh, over 10 years now, we've tried many of these, quote unquote, TV studio solutions for live streaming.

Speaker2:
And I have to tell you, a out is the best of the best. It combines supreme ease of use and it also has unmatched functionality. So you can start streaming high quality, professional looking live shows for free. We're streaming right now. Write this down. Don't go clicking away. But visit the website. Our whippy dot. I am forward slash stream live our whippy I am fort's I stream live who now finally at last back to. The woman of the hour, I hope. There we go. Now we're doing it. And so. An introduction is in order. Dana Magnus is the CEO and creative branding and marketing strategies of the marketing brand and speaker retreat hosts and movement leader who she leads her tribe with mission driven marketing while changing the world, aligning with ethical business leaders and the B Corp movement. I love that about her. Of the ethical business leaders, efficiency and planning are her jam. She loves asking challenging questions in order to create a marketing plan that empowers you to sell, sell, sell. The human way. And believes that all businesses can be used as a force for good. Ooh, I love it already. Now, welcome to the show, Dana Magnis. Yes. Yes. How are you doing tonight, Dana?

Speaker3:
Oh, fantastic. What a great way to end the week and kick off a vacation. Coming up next week. So very excited to just be with you all tonight. Thank you.

Speaker2:
Oh, fantastic. You know, I love I love reading guests, bios and learning more about them. I get to learn a lot by just a well-written bio by itself. And with you. It was very obvious when you have words like ethical and things like that sprinkled throughout that really resonate with me because it's just very few seem to have that target and that focus and that that drive and mission to be going after and promoting ethical business. That's what I love about it, because it does all that inherently when that's what you're looking for. But what I like to do is actually take a step back and, you know, your accolades, your experience and what you do are phenomenal. They're fantastic. I like to do, though, is now let's let's go back and find out. Well, how did you get there? How did you get a success? What was going on in that beautiful brain of yours? It's all like what is going on in your brain, like when you get up and, you know, there's arduous task ahead. You know, we all have them were entrepreneurs that we're faced with. That's what we do. We solve problems, right?

Speaker3:
We solve problems for sure. Yeah. And I can I can kind of take that a little to take it a little deeper back and the core beginning. Right. So a little bit about kind of the beginning stages of I actually started off as a photographer back in the day. I was a freelance photographer. I followed my passion after being told, you can't do that. Photography is not a real job. You do it on the side, you know, just kind of help out some friends and family and see where that goes. And I became obsessed with being able to learn how to create the success that was always doubted of me. And I think that it was just kind of one of those things that you take these personal assessments now and you say, like, who am I? The Enneagram was a personal assessment tests that I've taken recently and found out, huh? You say, no, I can't do something. I'm the challenger. I want to just show that I can. And, you know, I started off as a photographer and then just kind of took my passion since I was 10 years old and began to learn what it takes to get my first job, that first freelance gig. And then at the time, social media was just actually coming about to be able to put a business page together. This was back in 2010. And being able to then just start to share my story and post some photos and share with the world like, hey, world, this is what I love.

Speaker3:
This is what I'm good at. I want to learn and grow with you. I really told stories instead of just, you know, gave an update. And it became my first hand experience that allowed me to then in college decide that I wanted to really change the world with the way that I was building a business and marketing it. And the whole ethical leader side came about because, you know, when you're in advertising school and you're looking for just kind of like what makes a great advertiser, it's it would seem like it was all about manipulation. And that actually, again, years later, starting my Enneagram, the one thing that AITs that I am hate the most is being manipulated. So I took that and I just drove it home and I was like, I am not going to be the manipulator because I hate being manipulated. I want things to feel good. I want marketing to be about connection and people and sharing story and showing up. And lo and behold, here I am today running a marketing agency and a brand strategy service while also incorporating photography and helping people share who they are with the rest of the world, using their face and their vision and their dreams to lead them into creating movements that really are shifting the way that people are changing the world.

Speaker2:
That's fantastic, and so much in there is phenomenal and yeah, it is interesting how the advertising and marketing world does seem to be all about manipulation at times, doesn't it? It's like enough stuff. Stop trying to manipulate and do something that's that's coherent. That's where values are in alignment. And just that there's a win win every time instead of just trying to sell your stuff. Yeah. If people don't want it, then you shouldn't have to force it on them. There are times when you say, Dana, it's true that the opposite is true, where they know they want it, they know it's good for them, but something is holding them up resistance wise. And at that point, it is our job and our responsibility to then not manipulate them, but to convince them that this is the next step they need to make. Would you agree with that?

Speaker3:
Absolutely. And that, I think, is what creating relationships is all about, is establishing a level of trust and also incorporating smart marketing with content marketing. And that's, again, what my agency and my my marketing strategy really helps to guide my clients with, is being able to create content that's really going to help to educate and inspire people, inform them, and just get them to feel like they're they're they're equipped with a conscious decision that they get to make for themselves, that they want to move forward with you instead of it feeling like, wow, I can't believe that just happened. And I was sold a two hundred dollar solar charger at a trade show. And that happened to me. Total transparency. I'm like somebody who totally is a sucker for like I need it now. My phone's dead. What do I do? Who buys the solar charger at the convention center? There's no sign people. But you have those moments that are just like, holy cow, how does this happen? And that's slimy. It's gross. It makes you feel just bad about yourself. And I just know that anything that I do with the clients that I work with, I just want people to feel esteemed and feel like they're making a conscious decision about where they're investing and spending their money and who they're spending their money with.

Speaker2:
Yeah. Yeah. I mean, I can count many times where I was in that position as a client, a prospective client, and thinking, I want this so bad. But but, but, but, but, but, you know, and all the reasons and then thankfully, one person ended up becoming my mentor was masterful in helping me to understand that it's just important just to take that next step, even though there might be some pain inflicted and that pain would be financial. In my particular case, at that time, I didn't have the amount of money that was necessary to do it. And I learned from that that all you need to do is say that one word is three letters. It's real simple. You just say yes and then see if there's something you can work out to make it happen. And that's what happened. We worked out something that changed my life forever for better. And I love him for having the skills to convince me that this was the right move for what I wanted in my life.

Speaker3:
Yeah, yeah, absolutely. Having a mentor is key. I remember when we had moved back from San Diego to Chicago, I was struggling so much to try to keep the wheels on with my business because I was going from building up entire you know, I had a whole network in San Diego, came back to Chicago. And in a whole new business, from photography to marketing, I felt like I was starting over and starting from scratch. And it was at the time where I was starting to get in debt into my business. And the first thing I did was sign on to a program that was two thousand dollars a month. And my husband, just about like he couldn't understand. And I'm like, the thing that you do when you're down is you invest in your growth. You got to believe it. And that was within six months. My revenue just I made the biggest month in my life just by getting that guidance when you know you need it. So I would totally believe in what you are saying is like getting convinced that you need the help is, you know, you're in your own way sometimes and the help of you if you can.

Speaker2:
And they're often thinking, you know, this this costs too much money. It's costing me too much money to go forward with this. But then the real question should be, is how much money is it going to is it going to cost you not to go forward with it? So if you want to just keep trying to do whatever you would been trying to do up to this point, apparently isn't working if you're at that point where you don't even have money to go forward. Correct? Yes. And people don't want to go to that truth part of it. Like it makes you feel kind of bad. Like I'm a failure. It's OK. You know, that's when we're like, in fact, how many people do we know that have been exorbitantly successful and wealthy to tank and hit rock bottom and then to rebuild over and over and over again? It's just a part of life. So it's OK. There's no one going to judge you. In fact, they're going to applaud you for dusting yourself off and getting back into the race.

Speaker3:
Absolutely. I like to say I have a weekly email that goes out on Sunday called Sunday Intention's in. About a month ago or so, I talked about the Coca-Cola keynote, Coca-Cola CEO keynote, where it was about we have five glass or five balls that we juggle. Right. A few of them are glass. If you are them are rubber and things like money and and career sometimes bounce back. But like what you you know, relationships and your soul and your purpose and your health and your mind and all these things are glass. And when you let them go, you know, and I knew that, hey, I deposited so much into this business, it'll bounce back. Right. But I can't see down on myself too much. That will break. So. I agree. I think that's awesome. Good lesson there.

Speaker2:
Yeah. It definitely cannot be done on yourself too long. Perseverance. Yeah, you got to. It's it can be tough. I mean, look, everyone goes through these things at some point where money's tight or you don't have any money and you're going, how am I going to get it? So then you go into scarcity mindset and you start developing bad habits around that. And it just you just you have to really have a solid foundation. And what you've done, Daina, by going out and investing in yourself helps you to avoid those situations. Doesn't mean you're not going to go through them, but you at least come out on top of them rather than just say, that's it, I can't do this, I'm going to give up. It's about the fortitude and discipline, perseverance. All of it rolled into one. It's not easy. Ladies and gentlemen, let's put it that way. The cool thing is we have people like Dana coming on shows like this where she is imparting the wisdom you need to possibly get you to that next level. Isn't it wonderful to know, Dana, that other people struggle just like us?

Speaker3:
Yeah. Oh, my gosh. So many times it was just like hearing somebody else had a challenge or, you know, I'm in a mastermind that I feel like sometimes I come to the mastermind with the same issues over and over and over. I'm like, I still can't get over this or I still can't work this out. And and it's OK because the learn it's like I like to tell you, especially my clients, too. It's like in school, like we when you when you cover a new lesson, you cover a new type of a thing that you're a chapter. You read the chapter. You study the chapter. You go through all the things. Did you take the quiz? Do you do the projects? You do the group collaboration. You go through all the steps to master it. But somehow when we become adults and we're entrepreneurs and we're out there learning something new, we think, oh, yeah, like straight married, for instance, or like Facebook ads or whatever. It's like, man, I didn't get it the first time. What's wrong with me? I'm quit. I quit it quit. I'm like, but we never learn that way. We learn so many other elements of the learning process that it takes time, it takes failure, that takes the quizzes and the collaboration. So it's it's all part of the CEO journey, I believe.

Speaker2:
It takes time, it takes failure. You know, that is and is a bomb dropping moment right there, bombs of wisdom, knowledge bombs, smart bombs. That is Dana Magnis. That is what that is. Yeah, failure. The OK was failing. Do it often, do it many times and learn from it so you don't ever have to worry about it happening on a large scale. Just keep going and grow that thick skin. Don't let it knock you down. Keep going. Don't give up. Don't give up. Don't give up, please. And just know it. Like Dana just said it. It's going to take time. You need to learn things. It's not. You know what? I think part of it is we have become ingrained in what I call an instant gratification society. You know, everything we do is instant now. I mean, my gosh, we we have phones. I can order food. And it's nearly instantly delivered to my front door. And it's gotten so easy to get things quick. So then we start expecting that of everything, including our success in our business. And that's where the great mediator is saying it's going to take some time, it's going to take some time. And there's reasons and good reasons why we're going through these stages. We're learning what's going to help us to get to the next stage, and then not only get to the next stage, but then grow beyond it and take our business to another level. And that's a it's just a fun ride, in my opinion. I love every minute of it. It's a challenge nonstop. But there are victories. That's the beautiful part. So we've only talked about the negative side so far, but there are victories. What kind of victories can you think of, Dana, that really lifted you after you were like your trudgen? It felt like you were just treading water. You couldn't get out, you couldn't get moving. And then then it happened. What was that it for you, if you can recall one of those moments.

Speaker3:
So after after months of just showing up and coming up with this idea of mission driven marketing. Right. And saying, well, you know, if I'm going to go do it, reinvent the wheel here with starting over and coming out fresh, I want to do it with what the initial feeling I had sitting in that chair in college when I first learned about corporate social responsibility is I'm going to do it that way. I'm going to skip over all the things that I was hoping to build up or one day work for that company that was a big corporation or, you know, the big the big company that made it. And I was going to start to teach and guide and lead people with my approach of saying if they can do it up there as a Fortune 500 company, we can do it to a small independent businesses. And I learned I got my first referral for a a client, a client that was an actual, you know, do good for the society. They had a mission to change the world. And this client was really, really in alignment with my Tuross values, my highest core values. And it just felt like it was worth it to start over. And I was really excited to meet with this owner, the CEO. Hear their story. And I just had goose bumps all the way all the way at my from my risk to my my shoulders. It was that moment that I was super excited that the way that I was showing up there was marketing myself, the way that I would just continue to be committed to that type of audience that I really wanted to reach.

Speaker3:
It happened and it took months. It took about four months, five months of just really strategically feeling like I was a broken record. Right. Saying the same thing is going to networking events after networking, event after networking event to try to, you know, ask for what I wanted. And it came my way. So that was a really big turning point for me that I was like, wow, I can do this. It is possible. And it is all about, you know, not settling to just take any client or just see where the money is and just say, well, I'm just going to throw my values out the window today because I need to get that paycheck. It actually just unfolded and paved a way for me to then create systems and smarter just a team around it to to really serve that client in the way that now I'm I know the rest of clients that they have are all in alignment with my highest values. And that, to me is is all I can ask for. So I don't emulate working for another job or something I don't want to do. It's exactly the type of work that I really want to be doing on a day to day basis.

Speaker2:
Oh, my gosh. Lots of nuggets there. And and by the way, I hope people are doing the same thing. I implore we're going to take notes. I'm doing the same thing, taking notes, running as the director of the producer. I wouldn't say the starless, Dana, but, you know, part of the talent that's on here and systems and team, I mean, OK, that's just I'm sorry, but that is an. I'm comfortable right there because, you know, I love how you're talking about. It's like your journey. You know, you just you finally broke through. You got that? Yes. After all this time and in and suffering, you know, there's pain and suffering where you're constantly wondering, good, am I doing the right thing? Should I be doing this? There's song.

Speaker3:
I did it 20 times today on top of it. So I guess it doesn't go away overnight either. Yeah.

Speaker2:
And a lot of doubt in your mind. So there's great things you need to have a very powerful. Why? What keeps you going? For me, it's my wife. I would crawl over broken glass for however long they say you do that for her. And so I just never will quit. It doesn't matter. I just won't quit. It's not not going to happen. I'll feel like it. Don't get me wrong. We feel like quitting all the time. But I won't. I'll never succumb to it. But you said systems and team. So that's step number. I call it step number two. Everyone, if you're just starting a business, you're a solo partner. But start the business with the knowledge and intent that you will be bringing on a team. When you do that, you must develop systems because it's going to be difficult if you have to tell your team how to do something over and over and over. The same thing more than once. And other things have have policies, procedures and good, you know, all that documentation stuff, but stuff that is necessary to run bit. And then you said alignment. Bring in people that are in alignment with your values. So important.

Speaker3:
Oh, yeah. So important. It's a make or break. You know, that is the make or break is when you start stepping outside of the alignment. It can feel like the world just nothing makes sense in that position. And you just go internally, right? You go right into, oh, like I messed up. I'm a failure. And it's not. It's about the community around you. And my community is out of alignment. I mean, everything falls apart.

Speaker2:
Yeah, and those are very important in a lot of these are the intangibles that many people don't address when they go when they, you know, put together a coaching program about business, about how to really succeed and and propel yourself forward in business and how some speak from stage. And they don't talk about these elements very often. And that's what I love about what I get to do with the show, these these details always bubble up and bubble out and we get to reveal them to everybody to let them know what really goes on and what really needs to go on to be successful. So I opened the show by talking about a bunch of skill sets that successful people mastered. Right. And there are many and they're very I mean, I barely scratched the surface of all of them. And when you're going through them and I look where you are today, the skill sets that are required for where you are today may differ than what they were, say, a year or two ago. And they they will differ in the future when you grow even further and you step back more from the company and be the orchestrator. So but right now, if you were to pinpoint, say, three, three of the top skills that are the best or the most necessary to get you to where you are and your level of success, what would those three be?

Speaker3:
Oh, man. So I think the biggest number one, the biggest skill set that you need to have is communication. It is one thing to have the most incredible, brilliant and like just fascinating mind. But if there is no way that you can work on that skill of communicating what's in here and get it out there, you can't have anything come to fruition with the way that the world works right now. So communicating just sharing your sharing your brilliance and sharing your skillset and sharing everything that you can think and dream of. It's as good as nothing if you keep all of that inside and you deprive the world of the skills and the talents and the abilities and just the great ideas that you have. And that, to me, is really what the world needs right now, is we need more people to share their heart and to share their vision and to be on their mission and have people around them to rally their mission for them. And so if you can't communicate, can't make that impact.

Speaker2:
All right, there's one got two more to go.

Speaker3:
All right, number two, man, I really think to get to where anywhere that you need to be is, you need to have a leadership component to just guide yourself. I mean, even if you're a leader of one, and that's just to lead yourself through. We talked about the the ability to just overcome obstacles and be resilient and adaptive and trying to get yourself to you know, I wouldn't say power through, but gently guide yourself through really difficult times, which will come up both internally and externally, all over the place with clients dropping off. You know, you can't figure something out. You got to lead your way through. And if you can work on your leadership, I think that is one of the most invaluable things you can give to yourself and skills that you can really hone in on. And I think the third skill set that I believe it takes is really just the skill to, you know, to stay, to stay connected, you know, if that's a skill like like relationship building skills. And so being able to be vulnerable, to ask for help when you need it.

Speaker3:
I mean, there are so many times that I just had to create within my own household or just, you know, like I needed to create some sort of structure to feel like, wow, who can I go to to really vent about my business? And sometimes that wasn't my husband and sometimes it wasn't my bridesmaids and my best friends, because they had no idea what I was talking about or where I was coming from or what I was going through. And I just want to quit and get a job. I mean, in a most loving way, they didn't want to see me in pain. They didn't want to see me crying for the 17th time that I couldn't figure something out. So having other business bodies or people who are entrepreneurs that you can reach out to, I think it's a skill in itself to build those relationships and to be able to fall back on people who truly can understand and speak your language when you feel like you're completely on isolation island of just like, you know, like how do we get through this?

Speaker2:
So so on point, you're helping me to remember, you know, he's sponsoring the show. That's my business buddy is Jason Ness. He's also my buddy, my friend. Aside from just business. But I mean, this guy will do. He's got my back no matter what. I mean, no matter what. This guy is amazing. He'll help me with things. Help me test technology. He'll put the word out. He'll let me share his LinkedIn profile to get more invitations. I mean, the guy just does anything and everything, and he's a godsend. And I wish everyone has a Jason in their life or more than one Jason. But for me, that's pretty much all I need is is pretty much fulfilling a lot. And I get the bounce all the things off of them. You know, he's a serial entrepreneur, a heart of gold. And I know that I can get his real opinion. He doesn't just sugarcoat things because we're friends and he knows that I won't take it, you know, bad. I'll say thank you. Thank you for being honest with me. So, yeah, that's a huge one. Very thank you for bringing that up, because I don't often think about that that how important that is. In other words, I think about Jason all the time, but I don't think about the importance of that relationship and how it relates to what you just said as far as helping you to get through. You're right. Family get can be the worst one. I mean, oh, my goodness.

Speaker3:
But they don't get it

Speaker2:
And they don't get you. And they're going, why the heck are you putting yourself through all this? Know, like, oh, I just don't need to hear this right now. I need

Speaker3:
The opposite.

Speaker2:
Yeah. And they have the best intentions. We all know that. It's just isn't it ironic that those closest to you can be the hardest on you?

Speaker3:
Yes. Yes, absolutely.

Speaker2:
Almost vicious. It's like, my gosh. So I, I am a firm believer that. There are patterns to success that you could emulate, like let's say I use this often, let's say I've never baked a cake in my life. I'm here to say elsewhere, I've never done it. But I think if I had a recipe book in front of me, a proven recipe book by a proven chef that has proven to bake a lot of really great tasting cakes, even though I wouldn't eat them. But if I had a recipe book that had all the ingredients on it, the step by step instructions, and if I just followed that recipe ingredient by ingredients step by step, I feel pretty confident I could cook the very first time out. A phenomenal cake. I think the same is true with success in business. What do you think, Dana? You agree with that?

Speaker3:
Well, you know, I will say that I'm at the school of thought of, you know, the experiences that that we go through, you know, like if there was a playbook for this, just knowing myself, I would probably not read it and want to defy all the rules, challenge them and saying I could do it better, a different way. So a little bit about just the way that I approach things, as I, I may seem a little disjointed sometimes. But, you know, in terms of my approach to starting things new, but it always comes back to like once I have that experience, no one could do it the way I can. And that's, I think, in contrast around and not to say it in a pompous way or bragging way, it's just the way my brain thinks and the way that I do things is that I'd rather do what. Like I said, is the go the path at least walked and try to try to carve a different path and do things differently. But, you know, I think with success, it's it is also very individualized. Right. So my success is not your success. We have a different view of success. And I've been recently you talked about your reach, your peak library, and I love that. I love some of the books on there. I'm like, yes, I love some of those those reads. And currently I'm reading this book called The Company of One by Paul Jarvis.

Speaker3:
And it almost challenges everything we feel like. I know I mentioned team and I love my team. They're incredible. Shout out to each and every one of them. But it also kind of makes you think, like, what could what could life be were just like maybe one or two of them or even smaller. Like what? What would life be like of just myself? And would that make me feel successful? And the answer is no, because I love being able to uplift people around me and support other businesses while we're growing mine and just kind of supporting that. But I think like some people just want not say just but some people's vision of success just has a different recipe. And they also have a different flavor of what it is. So, you know, I think those things are really interesting to toy around with. But, yeah, for me, I guess I'm still exploring what that is, because I just feel like every day I'm kind of looking at what can I celebrate today. I know we talked about that like so many different gifts and things. And in two years, I mean, who knows? I might be doing something completely different in a different way that feels successful. And I just feel like it all comes down to just having a blast on the journey of figuring it out, you know?

Speaker2:
So when you started that transition from being a solo producer to bring in team members on. Yeah. Did you find it a little bit resistant to start handing off tasks that you thought that only you could do?

Speaker3:
Oh, I still I mean, my team well, being there rolling their eyes right now to be like, oh, my gosh, darn it, stop you. You can't do this all on your own, even though you have. But it is difficult because only because like you began working on that communication. Right? I may think it's done certain a certain way. And I studied communication, and that was my major in college. And yet here we are still dealing with like perfecting that and always being on the the the journey to to improve that. But sometimes it's just like, yes, the time we go through it and make the seventeen thousand Vimeo or Loum video and you have the process written out a million times that I could have just done that myself in two seconds. But the importance of a team is to watch other people take your vision and bring it to life without you having to be there. I was a mom recently. I became a mom this year, and I was a new mom. And that was like, holy cow. I'm not just the mother of my business anymore. I'm a mother of an actual human being who needs me to not work until 2:00 in the morning and actually go to sleep.

Speaker3:
I mean, my dog already, he's always next to me. He can teach marketing to anyone now because of how much, you know, he hears me and hears me speak, consult with my clients. But like that was really hard for me to be able to be like I physically can't do this. I need this to work with a team and I need my team to step in to support my clients. And then that was that was a humbling moment for me to just have to just let go and trust. And the outcome of that was absolutely mind blowing. People were listening when you thought they weren't listening. And if you don't micromanage and you you trust them and you let them be all they can be. The results are absolutely incredible. And I feel like I can't go back. I can never go back just knowing that they're there. Two incredible. And they know too much now that like this is just such a blessing to be able to to witness firsthand.

Speaker2:
You know, it's coming. And the reason that's a bomb dropping moment was there were many. But you hit it kind of on the head as far as a leadership approach. And that was you said if you don't micromanage, not once. That one screamed volumes. I've been down a similar path. So you sound like I told you. It's like I know I'm a lot older than you, but I think we were separated at birth somehow as twins because it's almost parallel lives here. And that I had the same experience that when, you know, I'm I'm very ah. Used to be I'm not as as much as I am now, but ah as I used to be. I'm very analytical. I used to be very analytical and it had to be just precise. And again, only I could do it right, just like you were saying earlier. And what I learned is like especially like, let's say graphics, I wanted something done. I finally just just learned to just let go. It's like, you know what? They can do better than me. Probably they have a different mindset. They have a different palette for colors and all the things that go with it. And I found that time and time and time again, they would just knock it out of the park. It would be just beautiful, wouldn't have been the way I did it. And that's what made me happy, is that it wasn't the way I would do it, because when you sprinkle variety, you know, there are different your clients, your prospective clients, they have different viewpoints as well. So you're you know, if it's not working and you're the only one doing it, then that's the problem. You need to get someone else to bring in the creative juices, not just for for graphics and art, but for everything, for writing, for dealing and talking to clients for support and everything that goes with it. Yeah. And it is Farinas. And it's quite liberating when you finally have oh my gosh, that worked. And I don't have to worry about doing that task ever again.

Speaker3:
Yeah. Yeah, I hear you. And what you're doing is you're actually uplifting people. They become their own expert, you know, and like I can become more of my expert of who I am supposed to be when I get out of their way and I let them become the expert. Right.

Speaker2:
So you, I would say, already have mastered that skill set of leadership, because that is that is not an easy thing to do that Dana is describing for you guys out there that it's not in in the beginning. For some, it might be easier, but for people that are analytical and like to have control and I think Dana is a similar you know, we're twin. So she has to be similar, similar mindset and started from the same area. It's very important to be able to let go, step back and just let them. It's like you're giving them kind of ownership, not of your company, but of the tasks at hand and give them a creative freedom to do what they think is best. And of course, you're the quality control in case you need to be. Right. You always review it if it's something that's unimportant and then learn the right ways to discuss making tweaks and all. We have a feedback sandwich where you say, hey, really good. I love this. A couple of feedback moments here and stretches we call it, tell them what needs to be corrected and then finish it up with. But overall, that was a fantastic job. Just, you know, tidy up those few areas. But way to go. You're on the right track and they don't feel like they were born. They don't feel like they screwed up. They feel good. They feel empowered and they feel loved that they they care. There's so many great things. Oh, my goodness. Dana, where did the hour. It's almost an hour already.

Speaker3:
That's crazy.

Speaker2:
So. We got we got some time, we got some time, I'm having fun. This is this is a joy talking to you and congratulations on motherhood. That's phenomenal. Can I ask as a boy or girl,

Speaker3:
Little girl, Danielle?

Speaker2:
Our first one was a girl, too, Megan. Yeah. Oh, you know, I grew up playing sports and I was all had these visions of, you know, doing that with a boy and all that stuff. And I'll never forget because I didn't know how to react. We didn't we didn't find out ahead of time. She came out. She was born. I was right there standing over and they said, oh, it's a girl. I had not one shred of, oh, bummer. I was like, I was in just heaven. Oh, yes, I know. It didn't matter. I was just like, oh, this is. This is my little one. And oh, gosh. And she just

Speaker3:
Passed with her like, oh, my gosh. She's just like the the my everything.

Speaker2:
Yeah. And they will keep reminding you of that, whether you want to be reminded or not. And it's all good. It's all good. It's all good waking you up at 2:00 and 3:00 in the morning for the early years. And they get into elementary and it you know, they're adults now minor and they're pretty self-sufficient now. And it's wonderful. And I love being there for them when they need me and and my wife also. So, yeah, congrats. You're on. You're going to have the greatest journey, I can tell you. Going to be a phenomenal mother. So things you. You got the leadership skills. So you're going to be nurturing the next big bigwig in business, I'm sure, when she gets to that age, if that's what she likes

Speaker3:
Doing what she wants. Yeah.

Speaker2:
Well, my goodness. OK, I got to ask you this. Your forte is marketing. So this is my favorite favorite favorite, aside from the last one I'm about to ask you of the show. But this is one of my favorite questions to ever ask, because I love marketing. I love everything there is about it. Part of it is because there are so many ways to do it. Just such a variety. And because of the challenge and finding out what the heck approach really works, that's

Speaker3:
Young

Speaker2:
And so. Here's the thing. What worked 10 years ago doesn't necessarily work today. What works today won't necessarily work 10 years from now. But right now for you, Dana, in your business today, what has been the number one most powerful form of marketing that you have utilized either for yourself or for your clients or for both?

Speaker3:
I love this question because it is the most simple, yet clever thing you can ever do, and it's the one that will make people the most upset. So I learned in advertising school that when I was selling advertising that you had to have the most clever, like, oh, man, why can't I think of that kind of slogan or thought or idea? I was taught by, you know, adjunct professors of real or not. And it just made you angry to be like if it was that simple. And to be honest, this is how simple it is. Show up, people show up. And I know that this is what's going to be sustainable for you, is that if you find the way that you like to show up, all you have to do is show up. Now, the hard part is, is show up. How show up at what level? Show up with what bells and whistles show up and where what rooms. Right. Is knowing what room to show up in. And the last most most challenging thing for people to do is show up consistently. So but the biggest secret with marketing is just show up. You know, just do the things, just try it and just have fun showing up as one hundred percent truly new. And if you show up in alignment with all those things I talk about. Right. Consistency in the right room as yourself, you know, with the right message, you're going to nail it, but it's going to take time.

Speaker2:
I'm wearing this button up, but I'm going to do it again.

Speaker3:
I'm telling you.

Speaker2:
Oh, I'm glad I got that recording, I might use your sound for the next time. It was even better. There we go. Here we go. The Dana Magnus bomb drop sound is beautiful.

Speaker3:
And I want

Speaker2:
To I want to actually touch on exactly how you're doing that as well, because you have a gift to give everyone, which I appreciate that very much. And we will get to that in a moment. But also, I want to showcase you for a moment if you're okay with that. Dana, I know it's a tough thing, but no, nobody wants to get exposure for their business, do they? So what I wanted to do is I've got your website up and I wanted you to if you're OK, is I would like to learn about who is your target market. You know, who are the clients you're helping? What where are they in their business? Are they? It doesn't matter. Are they a startup or are they a six figure, seven figure corporation individual? All that good stuff. And then what exactly is it that you do for your clients, if you wouldn't mind expanding on that so everyone could understand and get a little more depth and breadth of your experience base?

Speaker3:
Ok, great. So what I do is I serve I serve businesses on a way of just really exploring how they want to show up. Right. And we do that through what we call a branding photography session and a marketing strategy. So as a photographer, like I shared in my my journey is that there is a lot of you for these solar producers or thought leaders, or I would call them their their mission and movement leaders really being able to step in front of the camera or step in front of their audience, whether that's a video or if you're storytelling or through just being able to put their face in there, their mission out there. It's really about sharing who you are and your big mission and your dreams. And my whole goal for each and every business owner is to create a community around them that are going to rally their mission, OK. And so the the the biggest thing that we do is we help you create a content strategy that lays out all of your marketing. Well, whether it's for social media emails, what's on your website, what's what you're putting into your networking event, and you print our marketing pieces that you have tangibly holding in front of you. And so I love to be able to help provide you with a marketing plan that serves is basically the blueprint of what the next six months is going to look like.

Speaker3:
So you're able to just get out of your own way in saying, oh, I don't know if people want to see me. I don't know how I'm going to look or what I'm going to say or what I have all these great ideas swirling around my head or two or three in the morning. We build the framework, and it is a beautiful experience for people to have everything kind of working alongside them to guide them and to saying you don't no longer have to think on the spot of what to say or how to say it or what to paste or where your photos are going to come from or what videos you're going to pull from, or how many emails you're going to have to schedule or what your Welcome sequences would do that in a VIP day as well, to just map it all out and be done with it. And then you can just relax and go ahead and engage, engage, engage. So you're able to really connect with your community, which is the most important thing.

Speaker2:
I like the relaxed part.

Speaker3:
Relax, relax and just enjoy.

Speaker2:
Oh, look at this, don't market to sell stuff, market to cultivate community. That's a great quote as we're scrolling down one page of our website. So, yeah, Dana Magnis dot com. So for those of you listening, our podcast is Day in a m a G in U.S. dot com. Dana Magnus dot com. So be sure to visit there. It looks like there is a way to connect with you. Let me double check on the website, if not

Speaker3:
Join the community. Yep.

Speaker2:
So you want to click on join the community right there. And there you go. There it is. Contact you are good. And she's kind of finding out what a little bit about you say. Oh, yes, I love this. This is a great onboarding form of I would implore everyone to go here. If nothing else than to see what she's done with her form, she's actually finding out something about you before you come in or as you're coming into her community. And she's asking a great question. Something says, I love asking people and you fill in the blank. I love that. I love that. That is phenomenal. So she's getting to know you as a core, as a person, not of. What do you do necessarily? Necessarily. I'll bet you get a lot of those that they say, oh, this is what I do. I love asking people how to become my client and. Yeah.

Speaker3:
Yeah. Well, what you're leading is more of what I'm excited to hear than what you do is what what are you reading?

Speaker2:
There you go. I love it. I love it. Fantastic. And then we will get into your your gift here in just a moment, because we have two gifts now. We have a vacation state away. If you're watching live or what I'm going to do is I'd love to close every show out with a good question, Dana. And I hope you haven't. I call it cheated and watched the previous show to the end, because then you'd see what question was known to be prepared. I like it when people aren't prepared for this one. And if you are, it's OK. It's no big deal. But it's it's an amazing question because of the the answers I've gotten over, I can say over the years now of doing the show. They're very unique and it's a very profound question. And I just love it. You you are skirting along the surface of it very early on in the show as a hint. And I know you're going it's not, you know, but I love asking that and it's very profound. But before we do that, let's give away some great stuff, huh?

Speaker3:
So, yeah, let's do it.

Speaker2:
Those who are watching lie that stayed on with us till the end that you can enter to in a five night stay at a five star luxury resort, compliments of the big insider secrets dot com. Let's switch over to that screen. And all you need to do is enter this Web address into a browser of your choice that could be on your phone, it could be on a tablet, could be on your desktop or laptop. It doesn't matter. Just go to your Web browser and type in our WIP dot I m forward slash vacation. Yes, that is a website address. Our WIP that I am forward slash vacation type in your information. You will automatically be entered to win in our random drawing a five nights data five star luxury resort once again brought to you by the big insider secrets dot com Jason as my buddy my pal who does this and then we have Dana who has something phenomenal. And I wanted you to also share, if you would, the strategy behind what you're doing with this. It's really awesome because it's so it's just it's just incredible what you're doing. And it's in such great alignment with my value system. And I and what I believe needs to be there needs to be more of in the business world. So I'm going to pull that up and let you talk about this amazing gift. I put the URL up on the screen, put it in the chat, all that good stuff while you give a little explanation of what this wonderful thing is all about.

Speaker3:
Look at that. There it is. So CEO Days is a wonderful gift that you can give your business. I talked a little bit about earlier, like going through your journey and taking an assessment of where you are and what you need to prioritize and what you need to focus on in order to move forward, both in what feels good and what's actually going to result in the work on the business that sometimes we don't do. So think about all the client work that you put in front of your own. Think about all the times that you answer emails and texts and calls with the important people that you're networking with, and you forget to actually figure out, well, who is important to nurture and who's really going to be those game changer connections I need. It's taking a giant step back and getting a really great assessment on what you need to do to work on your business. And we do it, of course. And what my favorite container and spaces. The best way to do it is through community. So we come together each and every month for just two hours. It's going to be the most impactful two hours you're going to spend. You don't even need a full day to work on your business. Just two hours is all I'm asking for each month. And what we do is we clear the space with a brain dump.

Speaker3:
We work through a beautiful workbook that's going to help guide you. And my favorite part is, as you're working through it and you show up each and every month, it becomes almost like your business journal that you can refer back to months in advance and say, wow, look at January of twenty, twenty, what I was doing, what my cute little goals were and how you know, where I was. And then you can compare it to where you are now to really celebrate your your achievements and what you're now working on. And then we have this really amazing 40 minute work sprint that you get to get something done that you've been putting out for months that is all about building into your business. And at the end of the day, you have kind of where it's all about is your upper level in your space. You're working in a sweet place. You're meeting people face to face and you're setting goals you love to chase. I like how all those came up. I what's going to say that? So it's kind of a four part, just double, quadruple whammy of an experience that you can do over two hours. And I invite you to. It's free. It's all you have to do is just sign up.

Speaker2:
Did you hear that? Ladies and gentlemen, it's free. And look at that. What? What a phenomenal thing that so many of you no doubt have heard about the value of giving value. And she is literally giving back she's giving two hours of her time, once a month for free for you to help you. Not many people do this. There aren't. There are some that do, but percentage wise, there are very few that do this on a regular basis. How long have you been doing this, Dana?

Speaker3:
So January twenty twenty was our first event, and we've been going strong ever since. And we I love these days and so does the community.

Speaker2:
Fantastic. So over a year and a half of doing this. So that's like a lot of months, 20 months or so, I'm guessing right around there. That's 20 of these events. And look, she talked about workbooks. I'm guessing there's electronic download. They can either print out or type directly into that. It's genius. So think about how you could do this with your business first before you do that. Sign up for her SEO days. Like she said, it's free. And look at that. You can see it. I mean, just look at that. If you can see this on the screen, that that screenshot she got of everyone in that particular event. What are they all doing? They're all smiling. I think they're having fun. And so that's phenomenal. And so for those of you listening on on podcast, I just want to give you the URL to go to. And so it's a abbreviation of the word marketing. And then followed by the word brand. And I'll go through it right now. It's m k, t g. That's the marketing part. So mktg brand dot com. Forward slash CEO days. I believe they can also go to Dana Magnis dot com forward slash CEO days, one of the same.

Speaker3:
But yeah, I was just saying.

Speaker2:
Ok. Yeah. Dana Magnis, as we did before in a m a g any less dot com slash CEO days, no dashes, no hyphens, no nothing, just go straight to it all lowercase for CEO days. Very important and definitely sign up. I think I already registered right before we got on. Here we go live. So I'm always a student of success of other people and how they market and look. Let me tell you something, everyone. This is someone that's being Dana who specializes in marketing. And let me tell you something else. Marketing is the lifeblood of any company without it. I mean, I can't believe when Covid hit, you'd see the first the first apartment being cut was marketing, like you're cutting off your own blood supply. Why are you doing that? But the other thing is, it's not just to have people who do marketing for you, but those that know how to do it and know how to do it successfully, because that's that's the hard part, is knowing that's one of the questions I asked on the show was, well, what's working now? Yeah. And it was show up, show up over and over and over. And how do you shop, where do you shop? All the things related to it. And she's right. I mean, that's what I am experiencing, too, by having this show showing up every week. Other things where I'm showing up every two weeks, I do a master class. So you're doing your SEO days once a month.

Speaker2:
See, there's a pattern here. Another pattern, and we're just Dayna's revealing to you what works. It works for her. Are there other ways that you can successfully market? Absolutely. There's a bunch. But why go looking into all of these other different ways when sitting right in front of you is someone who has successfully mastered one of them? That's what I meant by having a recipe. How many recipes are there for a phenomenal cake? Probably thousands. Right. How many do you need to create that one? Great cake. Just one. So when you find one recipe, whether it's not done in the exact order you would like or it doesn't have all the exact ingredients you would like. But, you know, it's going to taste phenomenal when you're done. Does it matter? What matters are the results. And I'm pointing at Dana, as I say that for you, listening on podcast land, and so take her up on this. Joyner on CEO days, have fun with her two hours. It's actually. It's you get you do things you you do actually work on your business. Part of that just a moment ago, it's not just go in, listen, deny, blah, blah, blah, blah, blah, blah, and then thank you. Goodnight. It's now you will listen to her because she's going to guide you and lead you because she's a great leader and she's going to show you the things that are going to help you and your business. Thank you for doing this. I mean, truly, thank you for everyone that goes through this for myself who will be going through it.

Speaker2:
I got to check the date and times on those. But we'll see how that works. I'll do what I can, because that looks like it looks like fun. That looks like a blast. It looks like a good use of time because it's very focused. I love that. Let me see if I can. Oh, there it is. There it is. So that question, we have reached the time while we've done well past it, Brian's been Blouin and it's time for that, that wonderful, wonderful question that I was leading up to. And here's the thing, Dana. There is there's no such thing as a wrong answer because it's it's kind of a personal question. And the reason it's personal is because the only correct answer is yours. It's unique to you. That's what makes it personal. Not it's not like getting into your personal business is just unique to you and and your reaction. And like I said, you were kind of skirting on it earlier in the in the show. And I was like, all right, she's going to she's going to rock this one. Everyone does. Everyone does. If you get the answer right away, fantastic. If it takes you a moment and you need to think, fantastic. It doesn't matter. It's your answer no matter what it is or how it comes to you. It's the right answer because it's yours. Does that make sense?

Speaker3:
Yeah.

Speaker2:
So there's no pressure. But now your curiosity.

Speaker3:
Now I feel a little. Yeah. Now I feel I feel it getting a little sweaty in my palms. It's funny.

Speaker2:
I love it. I love it. OK. Are you ready? All right, Dana Magnis. How do you define. Success.

Speaker3:
So how I define success is all about the way that you feel. After you look at where you've come and you can say. I help somebody. I help myself, and I did something amazing that I'm proud of, and success also means that if you were to take. What you've done for yourself and you knew that it impacted more than just you. Right. You changed a life somewhere along the way, and it was more than just for you. I think that that's that success is a multiple impact. There just you and everyone else that you served so. That's how I would define success. Oh.

Speaker2:
Oh, yeah, you know what they say. Boys and their toys, right? That was fun. A lot of fun. Dana, thank you so much for incredible, incredible show and for sharing your value, your wisdom, your experience, because it was everything you said and talked about tonight are things people can utilize and put into action immediately and see a change in their business for the better and in their lives. And so I appreciate you for being willing to spend your time, your very, very valuable time to do that and share with our audience. And with me personally, because I love what I get to do. I get the most out of anybody. So it's a little selfish, but it's just the truth. I love it. But appreciate you. And that's our show for tonight. We went a little bit over, but it's OK. It's my show. I can do what I want. And then Dana just kept rolling.

Speaker3:
So you can you can do anything that you want. And I love that you get so much out of it because I got so much out of it. Successful show. Thank you, Brian.

Speaker2:
You're very welcome. On behalf of the amazing Dana Magnis, I'm your host, Brian Kelly of the Mind Body Business Show. We will be back again in a week's time with another fantastic episode. Until then, have a great, great evening. So long and be blessed, everyone. Bye bye for now.

Thank you for tuning in to the mind body business show podcast at

Speaker2:
W w w

Dot the mind body business show dot com. My name is Brian Kelly.

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Dana Magnus

Dana Magnus is the CEO / Creative Branding & Marketing Strategist of The MKTG Brand and Speaker, Retreat Host, and Movement Leader. She leads her tribe with mission-driven marketing while changing the world aligning with Ethical Business Leaders & the B Corporation Movements.


Efficiency and planning are her jam. She loves asking challenging questions in order to create a marketing plan that empowers you to sell sell sell the human way & believes that all businesses can be used as a force for good.


Dana Magnus thrives when working with socially conscious entrepreneurs who have a specific calling, encouraging them to share parts of themselves and what they care about on social media, in their networking activities, and across all brand & marketing touch points through #MISSIONDRIVENMARKETING.


With her direction, you’ll develop the confidence to share your vision and blossom into a trustworthy, profitable leader of a movement.


Instead of shouldering all of the work, Dana will teach you how marketing works in today’s world and help you set up a sustainable system that effectively reaches your customers while still staying true to you.

Connect with Dana:

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